Industry: Funeral Services
The Objective: StoneMor Corporation is one of the top carriage services, owning almost 80 funeral homes nationally and internationally. Each funeral home has a unique brand, and offers different funeral home packages on their website. StoneMor wanted to build a portal website for consumers with information for an at-need time of death. The information needed to be consistent messaging, but show the individual packages for each funeral home.
The First Step: We built a web portal from the landing page that lead to a login area on the website with resource pages. Each funeral home had a say on which material they needed for the site, and four final funeral homes were selected for a beta (testing) site, before the other funeral homes had their pages built. The final four needed to have consistent branding according to their current website colors, formatting and layout.
• Art direction for website development
• Graphic design & layout
• Copywriting & editing