HG Marketing Group LLC  

Bucks Fever FilmFest - Central Bucks Chamber of Commerce

Website, Call-for-Entries Brochure, Movie Screen Marketing, Posters, Promotions

We provides agency time and marketing efforts to assist the Bucks County Chamber of Commerce (BCCC) by promoting and advertising one of it’s cornerstone programs – the Bucks Fever FilmFest – which is part of the "Bucks Fever – A Celebration of the Arts" events lineup.

We are responsible for managing the brand standards for the Bucks Fever FilmFest, which is a juried independent short film and video festival. Our firm continually provides print advertising for a myriad of outlets, collateral materials for filmmakers, and promotional materials for the film screenings. One of the key components of the FilmFest marketing was to develop and maintain the Web site, which advertises and informs participants and the public. To this end, we work closely with Comcast and the Independent Film Channel (in 2007) to integrate their offerings for the festival.

Management of the FilmFest project is handled by:

• Participating in monthly FilmFest Committee meetings
• Maintaining open communication with the CBCC marketing managers
• Electronic job tracking through project management software
• Working with the FilmFest committee Chair to provide appropriate promotional and event materials
• Proofing Web site copy and content, and closely testing the live site pages on multiple platforms for accessibility and readability
• Ensuring that the FilmFest brand is not compromised
• Distributing publications material to theaters, Comcast, and the Independent Film Channel

Overall, our team enjoys working on this exciting and successful community event. We continue to work closely with the Central Bucks Chamber of Commerce on the FilmFest.

In April 2010, HG Marketing Group merged with Furia Rubel Communications - furiarubel.com
Marketing / Advertising / Pennsylvania / Philadelphia / Doylestown / Bucks County / Montgomery County / New Jersey
215.340.0480 / Marketing Consulting / Strategic Planning / Tactical Advertising
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